Shisen Fox is a new Indian premium eyewear brand that embodies the best of classic fashion. They specialize in the production of high-quality sunglasses and eyewear frames. Shisen Fox items are currently accessible in India online and at select retail stores. The company intends to broaden its global reach in the near future. The brand’s items are well-made, fashionable, and pleasant to wear. ShisenFox is also a relatively new brand, so you can be confident that you are purchasing a one-of-a-kind and exclusive item.
Highlight
Shopify Store Development
Custom Product Grid Development
Backend Code scripting
Design & UX
The challenge
Our client aimed to establish a strong online presence using Shopify 2.0 to compete in India’s fast-paced consumer market. Their vision was to deliver an exceptional digital product experience through dynamic product and collection pages. With only two months to execute, we faced the dual challenge of innovation and speed, designing and developing static pages that aligned with their goals in record time.
In a separate project, the client required an advanced slick slider to enhance user interaction by enabling effortless variant selection through color choices. This feature needed to seamlessly transition users to the product detail page with their chosen variant preloaded. Developing this custom functionality demanded technical expertise and precision to ensure a smooth, visually appealing user experience that elevated their e-commerce platform.
Solution
At ByNiel, we recognized that the ShisenFox project required a special approach to enhance the overall user experience, particularly on desktop devices. To address this, we developed a unique solution for the product grid. This solution not only elevated the aesthetic appeal but also streamlined user interactions when users hovered over products on their desktop screens.
Furthermore, we paid meticulous attention to detail by designing a slider that perfectly aligned with the eyewear’s color swatches and sizes. This alignment allowed consumers to easily identify color selections through the thumbnail area, improving their shopping experience.
One of the key challenges we encountered during this project was achieving mobile responsiveness while preserving the functionality and aesthetics of the product grid and slider. Our team dedicated substantial efforts to ensure that this unique solution seamlessly adapted to various mobile devices and screen sizes. This involved intricate coding and testing to meet the client’s strict requirements.
In the end, ByNiel’s dedication and expertise prevailed, and we successfully helped our client launch their new store. The combined efforts in enhancing the desktop user experience, aligning the slider with product attributes, and conquering the mobile responsiveness challenge resulted in a project that met and exceeded our client’s expectations.
